Rincon Reservation Road Brewery Opens in San Diego

SAN DIEGO – The Rincon Band of Luiseño Indians is proud to announce the debut of Rincon Reservation Road Brewery (3R Brewery), the first certified Native American owned and operated brewery on tribal land in Southern California. Opening Thursday, January 30, 2020 adjacent to Harrah’s Southern California Resort’s casino in Valley Center, the brewery and beer offerings not only reflect the new brand but now also tell the story of the rich history of the tribe.

Rincon Reservation Road Brewery is the new iteration and rebrand of a former beer concept SR76 Beerworks. The brewery is operated today by the Rincon Economic Development Corporation (REDCO) that is now responsible for all brewery operations. REDCO is the economic development arm of the Rincon Band of Luiseño Indians. Since the change in management and rebranding, the 3R Brewery brand has evolved into a new vibrant brewery paying great homage to the heritage of the Native Americans and offers four signature beers, an enhanced tasting room and delicious new menu for guests to enjoy.

Known as the original Californians, the Rincon Band of Luiseño Indians have prevailed for over 14,000 years. In times past, ancestors traveled along a trail of the San Luis Rey River, that ran from its headwaters located in the Warner Hot Springs area of Palomar Mountain, to its mouth at modern day Oceanside.

The Luiseño people used this trail to travel across mountains to hunt for animals and gather acorns with which they made wewish, a traditional staple of their diet. […]

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